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GREEN PROFIT - February 2017 Issue (Vol. 80 No. 10)
Columns
February: In Like Black Ice, Out Like Mardi Gras
Amanda Thomsen
What are the pros and cons of working for a Boomer vs. Millennial?
Columns
Pump Up That Cortex
Ellen C. Wells
Do not shy away from the unpleasantness of the effort.
Columns
The Dangers of Playing It Safe
Jennifer Polanz
Fortunately for our industry, we trade in peace and solace, as long as we sell it right.
Consumer Buzz
2017 Grocery Trends
Ann-Marie Vazzano
Faster checkouts and more digital connections top the list of grocery shopping trends for 2017, according to GroceryStories.com.
Consumer Buzz
A Gender Divide
Ann-Marie Vazzano
Men and women have two very different views as to who’s responsible for their household’s spending.
Consumer Buzz
App Woes
Ann-Marie Vazzano
Mobile marketing services provider 3Cinteractive (3C), recently released its 2017 Mobile Planning Guide For Grocers, which identifies key trends where grocers and marketers should place their focus on mobile initiatives this year.
Consumer Buzz
Brick-And-Mortar Challenges
Ann-Marie Vazzano
According to a report from Retail Systems Research, more than half of retailers (54%) say the need for more consistent store execution/employee productivity is their top business challenge.
Consumer Buzz
Consumers Pumped By Gas Perks
Ann-Marie Vazzano
Fuel savings is America’s favorite loyalty program reward for the second year in a row.
Consumer Buzz
From Drone to Doorstep
Ann-Marie Vazzano
On December 7, Amazon successfully completed its first-ever drone delivery.
Consumer Buzz
Heavy Spenders
Ann-Marie Vazzano
A recent Viant/Nielsen study aimed to pinpoint the characteristics of “heavy spenders”—the top 40% of shoppers based on their total spending over the past 90 days.
Consumer Buzz
Humanless Retail
Ann-Marie Vazzano
When it comes to retail sales, Panasonic is removing store associates from the equation in Japan with the introduction of checkout machines that can both scan and bag items.
Consumer Buzz
Phone Addicts
Ann-Marie Vazzano
If you want to get in front of your customers, you’d better get on their smartphones.
Consumer Buzz
The “Year of Promotions”
Ann-Marie Vazzano
2016 was the “Year of Promotions,” with a 52% increase in offers over the holiday season, according to DynamicAction’s Retail Index.
Consumer Buzz
The Future Is Now
Ann-Marie Vazzano
Italy’s Coop Italia—the country’s largest grocery chain—recently opened its first “Supermarket of the Future.”
Consumer Buzz
The Key to Customer Satisfaction
Ann-Marie Vazzano
Putting consumer needs ahead of business goals results in happy customers.
Consumer Buzz
The Survey Says …
Ann-Marie Vazzano
Retailers are using flawed surveys to gauge customer satisfaction, according to a recent study from Interaction Metrics.
Cover Story
Make It Easy
Ellen C. Wells
Containers to make gardening life that much more sweet and easy.
Features
Container Series: DIY Kokedama
Amanda Thomsen
You can make these with whatever plants are hanging around (pun intended).
Features
Customer Service: Speak Your Customers’ Language
Teresa Odle
Using plain language in gardening communication is a necessity to build and keep your customer base.
Features
Hiring for the Long Haul
Jennifer Polanz
Tips for attracting and retaining the best employees for you.
Features
Trends: Vertical Gardening: What’s on Your Wall?
Paris Wolfe
Here’s a primer on the basics of vertical gardening.
Front Lines
AAS Winners for 2017
Ellen C. Wells
All-America Selections released another 11 winners for 2017 recently, bringing the total number of varieties receiving AAS Winner designation for 2017 to 16.
Front Lines
Bailey Nurseries’ Spring Previews
Jennifer Polanz
Toward the end of the month, Bailey Nurseries will host its annual Spring Preview meetings for customers throughout the United States.
Front Lines
DCA Outdoor Doubles Offerings
Jennifer Polanz
Kansas City, Missouri-based DCA Outdoor, Inc. doubled its distribution capacity by purchasing Brehob Nursery, Inc. in December, a wholesale nursery and landscape distributor.
Front Lines
Foliage First
Jennifer Polanz
Christina Salwitz—who’s a valued Green Profit contributor, as well as a garden coach and Garden Center Group service provider—teamed up with fellow landscape designer and garden writer Karen Chapman to pen “Gardening With Foliage First: 127 Dazzling Combinations that Pair the Beauty of Leaves with Flowers, Bark, Berries, and More.”
Front Lines
Garden Media Group Trends Report
Jennifer Polanz
In case you missed it, Garden Media Group released its annual trends report for free download.
Front Lines
Griffin Opens Colorado Branch
Jennifer Polanz
Greenhouse distributor and supplier Griffin announced in January it will open a new service center in Aurora, Colorado, sometime this month.
Front Lines
Make Ice When the Temps Drop
Ellen C. Wells
Thanks to a surplus of bone-chilling temperatures, Milaeger’s has made an outdoor ice rink at their store.
Front Lines
Stephanie Whitehouse Joins Dickman Farms
Jennifer Polanz
Stephanie Whitehouse has returned to her home area of the Finger Lakes to join the team at Dickman Farms Greenhouses & Garden Center as the retail general manager.
Profit Planet
Retailing Riddles: Never Assume
Bill McCurry
When faced with riddles, we usually answer based on our experience, assumptions and biases.
The Friel World
Cain and Abel and Hannibal
John Friel
Feeding birds is hobby #2, behind gardening—a natural for garden centers.
The Goods
The Goods
Adriana Heikkila
Abbott-Ipco Inc.; Anthony Tesselaar Plants; ArizonaEast LLC; Bloem Living LLC; Danziger “Dan” Flower Farm; Darwin Perennials; Dümmen Orange; Emerald Coast Growers LLC; Entryways; Gardener's Supply Company; J. Berry Nursery; Lambert Peat Moss; LFS Glove; McConkey; OPCOM Farm; PanAmerican Seed; Pleasant View Gardens Inc.; Star Roses and Plants; Suntory Flowers Ltd.; Terra Nova Nurseries; The Best Bees Company; Twist and Seal; Weeks Roses