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GREEN PROFIT - July 2017 Issue (Vol. 81 No. 3)
Columns
20 Reasons Why I Love You
Ellen C. Wells
I could never write about tires.
Columns
A Blast from the Past
Jennifer Polanz
You can count on us as much today as you could 20 years ago. Some things never change.
Columns
If at First You Don’t Succeed, Google It
Amanda Thomsen
How can we pull failed gardeners back into the fold?
Consumer Buzz
AI Coming Soon
Ann-Marie Vazzano
Nearly half (45%) of retailers are planning to use artificial intelligence to enhance customer experiences sometime in the next three years.
Consumer Buzz
Cashless Consumers?
Ann-Marie Vazzano
According to a recent ING survey, 34% of American consumers never or don’t often carry cash.
Consumer Buzz
Do Customers Want A Digital Experience?
Ann-Marie Vazzano
More companies are using digital technology to improve the customer experience, but not all consumers are on board.
Consumer Buzz
Gen Z Has Expectations
Ann-Marie Vazzano
Although many of them are still in high school and college, Gen Z definitely has purchasing power.
Consumer Buzz
Household Debt Peaks
Ann-Marie Vazzano
America’s combined household debt grew to $12.73 trillion in the first quarter of this year.
Consumer Buzz
Lost Loyalty Points
Ann-Marie Vazzano
Some $100 billion in loyalty points are currently unredeemed.
Consumer Buzz
Loyalty Gripes
Ann-Marie Vazzano
Carrying cards is consumers’ biggest frustration when it comes to loyalty programs
Consumer Buzz
Online Shopping, Offline Conversations
Ann-Marie Vazzano
Consumers talk about retailers and brands more face-to-face than they do online.
Consumer Buzz
Organic Food Sales Reach New High
Ann-Marie Vazzano
More than 5% of all food sales are now organic.
Consumer Buzz
Personalization Pays Off
Ann-Marie Vazzano
Brands that use digital technology to provide personalized experiences are seeing revenue growth of 6% to 10%.
Consumer Buzz
Star Power
Ann-Marie Vazzano
User reviews aren’t necessarily a good indicator of quality.
Consumer Buzz
The Struggle Is Real
Ann-Marie Vazzano
A third of Millennials and a third of Baby Boomers struggle to pay for groceries.
Consumer Buzz
Walmart Reveals Next-Gen Stores
Ann-Marie Vazzano
New Walmart test stores in Texas and Florida are using technology and new layouts to enhance the shopping experience.
Cover Story
Are Online Sales Worth the Investment?
Jennifer Polanz
Only you can truly answer that question, but here are a plethora of aspects to think about when considering your online options.
Features
Container Series: Don’t Pitch It, Eat It!
Amanda Thomsen
Reduce, reuse, recycle—put some new life and taste into your mixed containers.
Features
Spring Trials An Eye Toward Retail
Ellen C. wells, Chris Beytes & Jennifer Zurko
We spotted fun edibles, cool components and innovative marketing ideas at this year’s California Spring Trials.
Features
Using Your Data
Mason Day
Here’s how to get a better handle on what consumers are looking for, both before they get into your store and once they’re there.
Features
What Does Generation Z Want?
Bisser Georgiev
Why should we pay attention to Gen Z? In the second of a multi-part series, we’ll take a deep dive into the next wave of consumers.
Front Lines
Another No-Brainer
Ellen C. Wells
In a recent buZZ! newsletter, we shared with you Valerie Nalls’ “no-brainer moneymaker” idea for bundling products.
Front Lines
Hot Perennials for 2018
Jennifer Polanz
Eason Horticultural Resources’ recently released the 2018 Hot New Perennials booklet.
Front Lines
Hummert’s Grand Expo
Jennifer Polanz
Hummert International will host its Hummert Grand Expo on August 24 at the St. Charles Convention Center in St. Charles, Missouri.
Front Lines
IGC Show Offers Education Sampler
Jennifer Polanz
Attendees to this year’s IGC Show in Chicago (August 15-17) can partake in an educational workshop on the house through the IGC Conference Sampler.
Front Lines
MGIX Expands
Jennifer Polanz
Not sure what MGIX is? It stands for Midwest Green Industry Experience and it started this January as a “refreshed and redefined” version of CENTS,
Front Lines
Rockledge Gardens’ New Space
Jennifer Polanz
“Garden nurseries aren’t just for plants anymore.”
Front Lines
WaterPulse Reaches 10 Million S.F. Mark
Jennifer Polanz
WaterPulse recently announced it has reached a major milestone.
Profit Planet
Stay a Step Ahead of the Bad Guys
Bill McCurry
“Empathy” for a petty thief does them and their victims a disservice.
The Friel World
Spare Change and Sea Change
John Friel
Sears’ dominance was fueled by sales to that agrarian population, to an America that no longer exists.
The Goods
The Goods
Adriana Heikkila
Allsop Home & Garden; Ball FloraPlant; Danziger “Dan” Flower Farm; Devron Sales Ltd.; Dramm Corporation; Entryways USA; Ernst Benary of America Inc.; Featherock Inc.; Georgetown Home and Garden; Lambert Peat Moss Inc.; Lechuza USA; LiveTrends Design Group LLC; Primera Technology Inc.; Selecta One; Spring Meadow Nursery Inc.; Sproutbrite; Sunny Bunny Gardens; Suntory Flowers Ltd.; Syngenta Flowers LLC; Terra Nova Nurseries Inc.; The Hiawatha Corporation; Veradek Inc.; WaterPulse Inc.