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GREEN PROFIT - April 2019 Issue (Vol. 82 No. 12)
Buzz Worthy
Create Belly Laughs
Ellen C. Wells
“Teeth self-sharpening. Runs on bark!”
Cover Story
Das Neueste aus Essen
Chris Beytes
The annual IPM Essen show, held every January in Essen, Germany, offers a wealth of inspiration to growers and retailers alike.
Features
As the Worm Turns
John Johnston
Earthworm castings enrich soils, providing opportunities for greater gardening success.
Features
Asking for the Add-On Sale
Jennifer Polanz
Whether it’s in-store or online, fertilizers, amendments, planting mixes and controls have additional value for the customer, as well as for the retailer’s bottom line.
Features
Corporate Culture = Success or Failure
Bill McCurry
In the fourth of a five-part series dealing with creating a well-rounded workforce, we take a look at tweaking corporate culture to stay relevant.
Features
Curating the Plant Pharmacy
Diana Stoll
Strategies for increasing disease control, pest control and fertilizer sales.
Features
Open Channels
Ronda Payne
Employee-owned Gardener’s Supply Company offers an omnichannel presence with sustainability at its heart, meeting customers wherever they want to buy.
Features
Plants That WOW
Dr. Cari Peters & John Raymond
Communicate the plant food solutions that keep customers happy and coming back for more.
First
Every Ticket Counts
Jennifer Polanz
It’s awesome to sell a cart full of plants, but that customer needs a lot more to be successful with those purchases.
Friel World
Flower Power Rides Again
John Friel
Is there another field where art and science are so inextricable?
Front Lines
AmericanHort launches Garden Retail Profitability series
Chris Beytes
AmericanHort is offering a four-part video series in conjunction with Steve Bailey Consulting and The Garden Center Group on Garden Retail Profitability.
Front Lines
Are You New Here?
Jennifer Polanz
The Green Profit editors realized recently that we often hear about retailers closing, usually through news items picked up in our Google alerts or through people we know in the industry, but we don’t hear much about new businesses.
Front Lines
Congrats On a Million!
Ellen C. Wells
We recently got word from AmericanHort and HRI that their Million Pollinator Garden Challenge (MPGC) has hit the mark.
Front Lines
Fairfield Closing
Ellen C. Wells
We got word from a local New Jersey news organization that Fairfield Garden Center in Fairfield is closing after 52 years.
Front Lines
Gard’N-Wise & The Perfect Plant
Jennifer Polanz
Lawn & garden supplier Gard’N-Wise has teamed up with Marketing Garden LLC for a partnership involving The Perfect Plant digital problem-solver.
Front Lines
New E-commerce Option for IGCs
Jennifer Polanz
Home & Garden Fulfillment, Inc., a company founded by Jeff Dinslage that’s been around since 2011, is now offering a new e-commerce option for independent retailers.
Front Lines
Spruce Up Your Outdoor Room (Display)
Ellen C. Wells
I received a media release from the folks at the Outdoor Power Equipment Institute with their top five ways to create the outdoor living room.
Front Lines
Wellness Startups
Jennifer Polanz
Houseplants have officially hit the big time. How do I know? Because plant shops—far different from suburban garden centers—have been labeled “wellness startups” in a February 2019 Fast Company article.
Kiss My Aster
When It’s Personal
Amanda Thomsen
Don’t take it personally … just joking! It’s as personal as it gets.
Profit
And What an Experience it Was!
Bill McCurry
Our industry has trade shows that understand it’s more than cramming exhibitors inside four walls.
TRENDING NOW
2-in. Gravel
Featherock Inc.
TRENDING NOW
Burpee Foodie Fresh Collection: Madame Marmande Tomato
Burpee
TRENDING NOW
ColorRush Petunias
Ball FloraPlant
TRENDING NOW
Flame Thrower Cercis
Star Roses and Plants
TRENDING NOW
Grandaisy Argyranthemum
Suntory Flowers Ltd.
TRENDING NOW
National Hardware Show
National Hardware Show
TRENDING NOW
Natural Basalt Columns
Atlantic Water Gardens
TRENDING NOW
Proven Winners ColorChoice Tuff Stuff Ah-Ha Mountain Hydrangea
Spring Meadow Nursery Inc.
TRENDING NOW
Spigelia Marilandica Little Redhead
Walters Gardens Inc.
TRENDING NOW
Whiskey Barrel Planter
Orlandi Statuary