Buzz Worthy

The Easiest Thing

Ellen C. Wells

The easiest thing to do is nothing.

Cover Story

Retail in the Time of COVID-19

Jennifer Polanz

This year’s Young Retailer Award nominees showed they’re up to the task when it comes to just about anything, including pivoting the business during a challenging pandemic.

Features

American Made

Jennifer Polanz

This month, we celebrate companies that make their products right here in the U.S. These are just some of the options available to garden retailers.

Features

Category Growth Strategies: Moving Toward Improvement

Bill Calkins & Steve Bailey

The final installment in a four-part series wraps things up with ways to implement lessons learned throughout the series to make successful decisions that will improve profitability in key categories.

Features

E-commerce for the Long Haul

Katie Elzer-Peters

In the May issue, we talked about strategies for e-commerce on the fly. Now let’s make a long-term digital strategy that works.

Features

Nailing Search Engine Optimization

Joe Dysart

Improve the chances customers will find you online with an optimized website.

First

New Beginnings

Jennifer Polanz

… in adapting so quickly to the threat of COVID-19, we created new habits for customers.

Friel World

A Tarnished Silver Lining

John Friel

... the garden (is) a sort of United Nations, where plants from all over grow in perfect harmony.”—Allen Lacy

Front Lines

GIE+EXPO To Go On

Jennifer Polanz

Organizers recently announced the GIE+EXPO—an international landscape, outdoor living and equipment expo—will be held as planned October 21-23 at the Kentucky Exposition Center in Louisville, with all the necessary safety protocols in place needed to respond to COVID-19.

Front Lines

Infographics & Signage for Retail Use

Jennifer Polanz & Ellen C. Wells

There have been several infographics released recently that can help retailers get a variety of messages about plants out to their customers.

Front Lines

Market Updates

Ellen C. Wells

If you were hoping to get some gift and non-hort buying done at a market this year, you likely won’t.

Front Lines

Mother’s Day Memories

Jennifer Polanz

More than 700 Monrovia garden center customers created a memorable Mother’s Day for first responders and members of the healthcare community by giving away Pink Splendor Hydrangeas.

Front Lines

New Gardeners’ Call For Help

Sara Tambascio

Thoughts on this #newgardener trend and how you’re set to become a garden hero.

Front Lines

Postponed and Rescheduled Events

Ellen C Wells & Jennifer Polanz

While some communities are easing their businesses open, the restrictions imposed on gatherings are canceling or postponing many events.

Front Lines

Success Results in Harvests

Ellen C. Wells

At some point your new vegetable gardening customers are going to wonder what to do with their harvest when you've helped them be successful.

Front Lines

The Downs and Ups of Houseplants

Ellen C. Wells

What’s selling now? Not a heck of a lot.

Kiss My Aster

Grief Gardening

Amanda Thomsen

How do we empathetically help customers who perhaps overshare or need more than just advice?

Profit

Conventional Wisdom: A Modern Day Oxymoron

Bill McCurry

Now you’re marketing your store and its personality as much as the products you sell.

TRENDING NOW

Black Gold Natural & Organic Raised Bed & Potting Mix

Sun Gro Horticulture

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Bracteantha Granvia Gold

Suntory Flowers Ltd.

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Cultivate’20 Virtual

AmericanHort

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Curbside Pick-up Signage

RTS Retail

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Dewalt DPG17 Earmuff

Radians

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Dianthus Pink Fire

Plants Nouveau LLC

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Earth’s Ally Weed and Grass Killer

Sarasota Green Group LLC

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Faux Boi Planter

Anamese Garden & Home

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Flower Garden Candle

Northern Lights Candles

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Heuchera Frilly

Concept Plants

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Mason Jar Hummingbird feeder

Nature’s Way Bird Products

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Midnight Cascade

Bushel and Berry

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Petunia Bee’s Knees

Ball FloraPlant

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Phlox Gisele

Selecta One

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Sincerity Dahlia

Syngenta Flowers LLC

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Smallscapes Gardens Program

Pleasant View Gardens Inc.

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Tomato & Veg and Rose & Flowering Fertilizers

Neptune’s Harvest