Cover Story

Making a Case for Agritourism

John Kennedy

Waldoch Farm drives customer traffic by delivering the experience of beautiful blooms at spring retail and the thrills of fall activities.

Features

Delivering Repeat Business

Ann-Marie Vazzano

From subscriptions to pre-orders, retailers are finding innovative ways to keep cash flowing during the off-season and adapt to an ever-changing market.

Features

Doubling Down on Ransomware Protection

Joe Dysart

Here’s what you need to know about avoiding cyberattacks this year.

Features

Fighting the Good Fight

Jennifer Polanz

Retailers can help customers fend off common pests and diseases by training staff to ask the right questions and know what to watch for.

Features

Improving Nutrient Uptake

Sarah Spatola

New research shows a water-management tool also has proved effective in increasing nutrient uptake.

Features

Virtual Connection

Jennifer Polanz

The first Global Garden Retail Conference showed retailers face the same highs and lows across the globe.

First

Back to the Farm

Jennifer Polanz

It’s undeniable—people love going to the farm.

Friel World

Human. Nature.

John Friel

Here’s the human paradox: When we believe we can improve on nature, we can do really stupid things. And really splendid ones.

Front Lines

Another Color of the Year

Ellen C. Wells

According to WGSN, the color Orchid Flower—a jewel-toned magenta pink—is tops in color for this year.

Front Lines

Beacon Impatiens Raising Cash for Charity

Matthew Chappell

Now entering year three, PanAmerican Seed announces that the 2022 Beacon Impatiens charitable donation will fight low-vision issues, such as macular degeneration—a disease affecting the eyesight of millions of people worldwide.

Front Lines

Crowdfunding to Grow the Business

Jennifer Polanz

A newer company in the garden business, Thriving Design, is looking to the masses to help build its company into a global brand.

Front Lines

Need Bromeliads?

Ellen C. Wells

Then I have a new source for you if you do. It’s Westerlay Orchids.

Front Lines

Pets on the Payroll

Jennifer Polanz

Share your MVPs of the non-human variety with us. Make sure you tell us why they’re important to the operation, too. Are they greeters? Pest control? Stress relief for your staff?

Front Lines

The Power of a Flower

Jennifer Polanz

Sunflower images are popping up everywhere as a mark of solidarity and strength with the war-torn people of Ukraine (it’s their national flower).

Front Lines

Today’s the Day of …

Ellen C. Wells

National Garden Bureau, partnering with GardenComm, came up with a calendar of popular “Day of” promotions.

Front Lines

Wave Launches Redesigned Website

Jennifer Polanz

If you carry Wave Petunias and Cool Wave Pansies, you have another tool for customers—a redesigned consumer-facing website to drive brand awareness at WaveGardening.com.

Front Lines

What Pins Gardeners Search For

Ellen C. Wells

I came across a useful bit of information gathered by OnBuy Garden Furniture Sets about the top garden trends on Pinterest.

Kiss My Aster

A Numbers Game

Amanda Thomsen

When you get the whole crew to do an Enneagram test … expect to gain insight into some things you may have suspected.

Profit

The Not-So-Great Resignations

Bill McCurry

Do quitting employees want a little more money or a better environment?

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3-in-1 Plant Spray

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