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GREEN PROFIT - July 2025 Issue (Vol. 89 No. 3)
See the Digital Edition
Cover Story
Into the Unknown
Jennifer Polanz
The second half of 2025 is full of mysteries, like consumer spending, potential tariff changes and even the possibility of a recession. There’s silver linings in all these, and here we’ll talk about what they mean and what you can control.
Features
Create Your Edge
Matthew Olson
Display gardens offer a multitude of reasons for customers to stop, look and buy.
Features
Fresh and Ready to Inspire
Story & Photos by Chris Beytes, Bill Calkins & Jennifer Zurko
New intros from California Spring Trials that are perfect for independent retailers.
Features
Getting the Most Out of Trials
Dylan Sedmak
From the backstory to tips for “reading” a trial, find out how plant trials can help you sell better plants.
Features
Low Water? No Problem.
Andrew Bunting
Here are some options for drought-tolerant plants that can withstand long periods of low water conditions.
Features
Proudly Made in the USA
Jennifer Polanz
Check out these domestic options for garden and holiday-related products.
Features
Spreading Joy
Jennifer Polanz
World-renown photographer Anne Geddes partnered with Wave for the 30th anniversary of the brand to offer up her trademark style of photos featuring babies and blooms, and they turned out just as joyful and adorable as you think they would be.
Features
Tried & True Perennials
Paul Pilon
There are a multitude of options depending on use and location.
First
Just in Case
Jennifer Polanz
I fully admit the cover story for this issue may be irrelevant by the time you read it.
Friel World
Bad News in Two Languages
John Friel
RIP Dr. Darrel Apps, friend, plantsman and daylily breeder extraordinaire.
Front Lines
Big News x2 from Mossify
Ellen C. Wells
The folks at Canadian houseplant accessory company Mossify have been racking up the awards, positive consumer reviews and garden center orders for five years now.
Front Lines
Fall Beauty
Jennifer Polanz
We’ll be running container combo ideas from partner members of National Garden Bureau.
Front Lines
GMG’s Garden Pulse Analysis
Ellen C. Wells
You may have concerns about tariffs and their potential economic repercussions, but your customers don’t—at least when it comes to their gardening.
Front Lines
Greenhouse at Lambs Farm Opens
Jennifer Polanz
A new retail-growing greenhouse operation opened in May at Lambs Farm, a nonprofit organization in Libertyville, Illinois, dedicated to those with developmental disabilities.
Front Lines
Minnesota Mainstay
Ellen C. Wells
Bachman’s has been serving the Twin Cities region (that would be Minneapolis, St. Paul and their environs) since 1885, making it one of Minnesota’s oldest family owned businesses.
Front Lines
Pets on the Payroll
Jennifer Polanz
They keep coming and we keep running ’em!
Kiss My Aster
A Tale of Two Karens
Amanda Thomsen
To begin with, I don’t love the term “Karen.” It has its place; for now, it’s in the column with apologies to all the Karens.
Profit
Now, the Good News
Bill McCurry
This year's Young Retailer finalists speak volumes about the best of the next generation.
TRENDING NOW
Angelonia AngelFlare Black
Ball FloraPlant
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Bloombux Blush Rhododendron
Bloomin’ Easy Plants Inc.
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Fisherman Hand Scrub
MacKenzie
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Intarsia American Flag Sweater Collection
Town Pride
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Let’s Dance Sky View Continuous Blooming Hydrangea
Spring Meadow Nursery Inc.
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More Plants Please sticker
Odd Daughter Paper Co.
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Native Wildflower Seed Packets
Prairie Moon Nursery
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One Touch Revolution Spray Gun
Dramm Corporation
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Plant Babies Propagation Station
Brindle Custom Designs LLC
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Premium Probiotic Potting Mix
Mother Soil
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Premium Spanish Moss
Mossify
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Rapid Repair PODs
Amturf Enterprises LLC
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River Art Stone’s Handcrafted GFRC Planters
River Art Stone
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Sign Holders
Colmet
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The Lift Kit Planter Insert
The Lift Kit
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Tomato WonderStar Pink
PanAmerican Seed
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Wild Valley Farms Wool Pellets
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Consumer Buzz
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Plant Pop
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