Green Profit

June 2023 Issue

Vol. 87 No. 2

See the Digital Edition

Casual Elegance

by Jennifer Polanz

NEWSLETTERS

Read and subscribe to a variety of Newsletters tailored to your industry interests.

COVER STORY

Casual Elegance

Jennifer Polanz

Take a look at what’s new in outdoor furniture and décor.

FEATURES

Completing the Circle

Jennifer Polanz

Kevin Espiritu’s Epic Gardening is a juggernaut of online gardening content that started with a pack of Botanical Interest seeds. Now he owns the company—here’s his story.

Cool-Weather Interest

Matthew Olson

Mixed container ideas for fall and winter to keep customers decorating with plants.

Creating Year-Round Gardening Interest

Jennifer Polanz

We asked this year’s Green Profit/The Garden Center Group Young Retailer Award nominees about strategies to dampen the effects of seasonality at garden retail.

Designing the Outdoors

Jennifer Polanz

Carefully curating your garden décor offerings based on what consumers are asking for will help the bottom line.

Subscription Services: A Blooming Opportunity

Sid Raisch

Garden centers have the potential for steady revenue streams through gardening-based subscriptions.

You Can, Too!

Jennifer Zurko

Multi-generational garden center Koetsier’s shows its customers that they can be successful gardeners with quality and service that goes above and beyond.

COLUMNS

First

Making the Thrill Last

Jennifer Polanz

Sometimes I find it helps to look at where I’ve been to figure out where I’m going.

Profit

The Partner You Didn’t Invite

Bill McCurry

The product value is insignificant if someone’s life is endangered.

Kiss My Aster

I Was Up Above It (Now I’m Down in It)

Amanda Thomsen

A galaxy of planets are aligning and I can feel it.

Friel World

Deja View

John Friel

As miles ticked off, the scene would change: Late spring in the rear-view, early spring/late winter spread out ahead.

FRONT LINES

Congratulations, Russell’s!

Consumers Looking to Smaller, DIY Projects

Gardener’s Supply Buys Rolling Green

More Than Mums

Shop Corner: Creating Community

Tracking Consumer Trends

CONSUMER BUZZ

The Latest Retail Trends Going on Outside the Industry
for June, 2023

COLUMNISTS

Jennifer Polanz

John Friel

Bill McCurry

Amanda Thomsen

VIDEOS

Watch More

Trending Now: Bailey Nurseries

Trending Now: Plant Development Services Inc. (PDSI)

Cool Products from TPIE 2023

Tour of Grow Geneva

Where do you go to find inspiration?

I Never Knew a Poinsettia Had THIS!

How GrowerTalks Gets Printed—A tour of Schumann Printers

DS Cole Growers' annual open house 2022

Pleasant View Gardens Open House 2022

Ball Seed Customer Day 2022

Cultivate'22 Retailers Choice Award Winners

Young Retailer Finalists on Facing 2022 and Planning for 2023

Darwin Perennial Day 2022

CAST 22: Benary

CAST 22: Syngenta Flowers

CAST 22: Burpee

Osvaldo Tries the Garlic Ice Cream

CAST 22: Southern Living/Sunset/Encore Azaleas

CAST 22: PanAmerican Seed HandPicked Vegetables

CAST 22: PP&L

CAST 22: PRUDAC

CAST 22: Schoneveld

CAST 22: Morel

CAST 22: Jaldety

CAST 22: HilverdaFlorist

CAST 22: Hishtil

Cast 22: Kientzler

CAST 22: Ball Ingenuity

CAST 22: Suntory

CAST 22: Takii

CAST 22: Kieft Seed

CAST 22: Darwin Perennials

CAST 22: PlantHaven

CAST 22: Green Fuse

CAST 22: Hem Genetics

CAST 22: Beekenkamp

CAST 22: Sakata

CAST 22: Danziger

CAST 22: Selecta One

CAST 22: Westhoff

CAST 22: Ball FloraPlant

CAST 22: Dummen Orange

CAST 22: PanAmerican Seed Annuals

TRENDING NOW

Zaer Ltd. International
Five-Tone Acrylic Pot Stakes

Bacon Products Corporation
Hibiscus Hummingbird Feeder

HealthiStraw
GardenStraw Mini

Pleasant View Gardens Inc.
Supertunia Mini Vista Midnight

Power Planter
Planter Auger POP

GardenChoice
Artemisia GardenGhost

SmartWork Media
The Garden Center Show

Bamboozle
Compost Bin

Darwin Perennials
Echinacea Double Scoop

Perky Plant
Organic Fertilizer

My Little Belleville
Screen-printed Gardening Gloves

Selecta One
Dynamix Enjoying Enviva

Little Giant
5-MSP Pump

Proven Winners LLC
Superbells Double Redstone

Subpod
Subpod

Bellingham by Radians
ECO-MASTER C3705AC

Suntory Flowers Ltd.
Granvia Bracteantha

Rustic Farm Imports
Metal Garden Décor

Anamese Garden and Home
Sansui Collection

Sakata Seed America
SuperCal Premium Red Maple

Monrovia Nursery Company
Strawberry Shake Hydrangea

Ruppert Garden Tools LLC
Digging Tool

Tesselaar Inc.
Flower Carpet Shrub Roses

Who will be this year’s Young Retailer winner?

We’ll be awarding this year’s Green Profit/The Garden Center Group Young Retailer Award at the Unplugged event during Cultivate’23. If you’re heading to Columbus, make some time to join us Monday night to see who will be on the cover of our September issue. There will be networking and your first drink is free!

WHEN: Monday, July 17 at 8:00 p.m.
WHERE: Gaswerks
487 Park Street, Columbus, Ohio

Finalists for the 2023 Green Profit/The Garden Center Group Young Retailer Award:
Samuel DiRito - Collier’s Greenhouse & Garden Center, Jackson, GA
Michael Fiore - Smith’s Gardentown, Wichita Falls, TX
Emily Kellett - STUMP LLC, Columbus, OH

An extra special thanks goes to The Garden Center Group and AmericanHort for sponsoring this year’s award!

Partners for Success of The Garden Center Group

This Month ...

Casual Elegance