Skip to content
opens in a new window
COLUMNIST
Bill McCurry

Bill McCurry Columnist, Chairman - McCurry & Associates

A regular columnist for Green Profit magazine, Bill doesn't look at marketing the way everyone else does. He often takes a different slant on things, the result of standing back and throwing away preconceived notions. Bill is the author of several super business resources, including "Guerilla Marketing For The Imaging Industry," "Guerilla Managing For The Imaging Industry," "Digital Guerrilla Marketing," and the new "It's Your People

Recent Articles

Profit
Passion Produces Profits
Bill McCurry
At one Christmas dinner, the Heeman family sampled over 20 different ciders.
Profit
The Not-So-Great Resignations
Bill McCurry
Do quitting employees want a little more money or a better environment?
Profit
Get On Board With 2022 Sales Reality
Bill McCurry
What’s important is how your customers emotionally feel about their safety.
Features
From Near and Far
Bill McCurry
There’s more to The Watering Can’s story to tell, like how they sell cut flowers, plants and gifts to drive local loyalty, as well as attract customers that come from hours away.
Profit
The Boss I Want to Work For
Bill McCurry
The younger generation plainly understands not every job fits every person, so the sooner you find what fits you, the better off you and your boss are.
Profit
A New Year’s Resolution for Survival
Bill McCurry
What “perfect storm” could cause your sales to plummet?
Features
A Shop with Personality
Bill McCurry
Let’s talk flair, and how The Watering Can—a destination garden center in Ontario—uses it to build customer loyalty one person at a time.
Profit
Managing to Hire a New Manager
Bill McCurry
“… you should always operate your business to attract the best people and be ready for them when they come along.”
Profit
“You Can’t Handle the Truth!”
Bill McCurry
We don’t yet know the customer response in 2022.
Profit
Good Health Led to Great Profits
Bill McCurry
By comparing best practices everyone improves.
186 articles
Page 1 of 19
1
2345678910  >>